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Kilburn, D., 1994. Euroqualification Phase 3A- The Store Manager- Marketing and Sales. Documentation. Poole, England: Bournemouth University. (Unpublished)
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Abstract
A marketing manual produced for European graduates from the U.K. Italy and Belgium who were engaged in a new European qualification. This initiative was esatblished by the British Retail Consortium in conjunction with BU.
| Item Type: | Monograph (Documentation) |
|---|---|
| Subjects: | Technology > Business, Management and Marketing |
| Group: | School of Tourism > Centre for Event and Sport Research |
| ID Code: | 14177 |
| Deposited By: | Associate Professor David Kilburn |
| Deposited On: | 03 May 2010 19:07 |
| Last Modified: | 07 Mar 2013 15:26 |
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