Kilburn, D., 1994. Euroqualification Phase 3A- The Store Manager- Marketing and Sales. Documentation. Poole, England: Bournemouth University. (Unpublished)
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A marketing manual produced for European graduates from the U.K. Italy and Belgium who were engaged in a new European qualification. This initiative was esatblished by the British Retail Consortium in conjunction with BU.
|Item Type:||Monograph (Documentation)|
|Subjects:||Technology > Business, Management and Marketing|
|Group:||School of Tourism > Centre for Event and Sport Research|
|Deposited By:||Associate Professor David Kilburn|
|Deposited On:||03 May 2010 19:07|
|Last Modified:||07 Mar 2013 15:26|
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