Kilburn, D., 2009. CIM Strategic Marketing in Practice- Alzheimers's Society. Documentation. Poole, England: Bournemouth University. (Unpublished)
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Insights into the case study when preparing senior marketing managers for the Chartered Institute of Marketing professional examination.
|Item Type:||Monograph (Documentation)|
|Subjects:||Technology > Business, Management and Marketing|
|Group:||School of Tourism|
|Deposited By:||Associate Professor David Kilburn|
|Deposited On:||25 Nov 2010 11:44|
|Last Modified:||07 Mar 2013 15:39|
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- CIM Strategic Marketing in Practice- Alzheimers's Society. (deposited 15 Apr 2010 20:29)
- CIM Strategic Marketing in Practice- Alzheimers's Society. (deposited 25 Nov 2010 11:44) [Currently Displayed]
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