Development of an e-marketing & IT strategy - a knowledge transfer case study.

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Cownie, F., Milton, P. and Polkinghorne, M., 2008. Development of an e-marketing & IT strategy - a knowledge transfer case study. Project Report. Poole, England: Bournemouth University.

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Item Type:Monograph (Project Report)
Subjects:Technology > Business, Management and Marketing
Group:Professional Services
ID Code:16909
Deposited By:Dr Martyn Polkinghorne
Deposited On:01 Dec 2010 16:24
Last Modified:07 Mar 2013 15:39
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