Case study - Ambush Marketing.

Thwaites, D. and Meng, Y., 2012. Case study - Ambush Marketing. In: Foundations of Marketing. McGraw-Hill Higher Education . (Submitted)

Full text not available from this repository.


Item Type:Book Section
Subjects:Social Sciences > Commerce
Group:Media School
ID Code:19343
Deposited By:Dr Yue Meng
Deposited On:11 Feb 2012 17:46
Last Modified:07 Mar 2013 15:52
Repository Staff Only -
BU Staff Only -
Help Guide - Editing Your Items in BURO