Chief Executives of UK Universities interpretation and attitudes to branding.

Chapleo, C., 2004. Chief Executives of UK Universities interpretation and attitudes to branding. In: Eighth International Symposium of Public Sector Management (IRSPM VIII), 31 March- 4 April 2004, Budapest, Hungary. (Unpublished)

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Item Type:Conference or Workshop Item (Paper)
Subjects:Social Sciences > Commerce
Group:Business School
ID Code:19447
Deposited By:Mrs Denise George
Deposited On:05 Mar 2012 10:47
Last Modified:07 Mar 2013 15:53
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