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Breitbarth, T. and Conejo, F., 2007. Time to make friends: Lessons from a football fan. He Kitenga – 2007 University of Otago Research Highlights, p. 77.
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Abstract
A trip by New Zealand football fans to the 2006 FIFA World Cup in Germany has an important message for the New Zealand tourism industry, a Department of Marketing study has shown.
| Item Type: | Article |
|---|---|
| Subjects: | Social Sciences > Commerce Social Sciences > Sociology Arts > Sports Social Sciences > Tourism |
| Group: | School of Tourism > Centre for Event and Sport Research |
| ID Code: | 20081 |
| Deposited By: | Dr Tim Breitbarth |
| Deposited On: | 08 May 2012 11:41 |
| Last Modified: | 07 Mar 2013 15:55 |
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