So Precisely What is Relationship Marketing?

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Palmer, R., 1999. So Precisely What is Relationship Marketing? In: 15th IMP Conference, Dublin, Ireland. (Unpublished)

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Official URL: http://www.impgroup.org/conferences.php


Item Type:Conference or Workshop Item (Paper)
Subjects:Social Sciences > Commerce
Group:Business School
ID Code:20205
Deposited By:Mrs Denise George
Deposited On:18 May 2012 15:44
Last Modified:07 Mar 2013 15:55
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