Palmer, R., 2000. The Essence and the Essentials: A Distillation of Relationship Marketing. In: 16th IMP Conference, Bath, UK. (Unpublished)
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| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | Social Sciences > Commerce |
| Group: | Business School |
| ID Code: | 20208 |
| Deposited By: | Mrs Denise George |
| Deposited On: | 18 May 2012 15:51 |
| Last Modified: | 07 Mar 2013 15:55 |
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| BU Staff Only - | |
| Help Guide - | Editing Your Items in BURO |

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