Explaining Marketing Difference in Practice.

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Palmer, R., Saren, M, Winklhofer, H and Brodie, R, 2008. Explaining Marketing Difference in Practice. In: Strategy as Practice Symposium, 20-22 February 2008, Lancaster University Management School, England. (Unpublished)

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Item Type:Conference or Workshop Item (Paper)
Subjects:Social Sciences > Commerce
Group:Business School
ID Code:20268
Deposited By:Mrs Denise George
Deposited On:22 May 2012 12:46
Last Modified:07 Mar 2013 15:56
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