Palmer, R., Cockton, J and Cooper, G, 2007. Managing Marketing - Marketing Success Through Good Management Practice. Oxford: Butterworth Heinemann.
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| Item Type: | Book |
|---|---|
| ISBN: | 978-0750668989 |
| Number of Pages: | 392 |
| Subjects: | Social Sciences > Commerce |
| Group: | Business School |
| ID Code: | 20276 |
| Deposited By: | Mrs Denise George |
| Deposited On: | 22 May 2012 12:58 |
| Last Modified: | 07 Mar 2013 15:56 |
| Repository Staff Only - | |
| BU Staff Only - | |
| Help Guide - | Editing Your Items in BURO |

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