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ToolsPera, R, Viglia, G. and Furlan, R., 2016. Who Am I? How Compelling Self-storytelling Builds Digital Personal Reputation. Journal of Interactive Marketing, 35, 44 - 55.
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DOI: 10.1016/j.intmar.2015.11.002
| Item Type: | Article |
|---|---|
| ISSN: | 1520-6653 |
| Group: | Bournemouth University Business School |
| ID Code: | 23513 |
| Deposited By: | Symplectic RT2 |
| Deposited On: | 03 May 2016 08:28 |
| Last Modified: | 14 Mar 2022 13:56 |
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Who Am I? How Compelling Self-storytelling Builds Digital Personal Reputation. (deposited 29 Apr 2016 11:03)
- Who Am I? How Compelling Self-storytelling Builds Digital Personal Reputation. (deposited 03 May 2016 08:28) [Currently Displayed]
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