Beamish, N., Armistead, C. G., Watkinson, M. and Armfield, G., 2002. The deployment of e-learning in UK/European corporate organisations. European Business Journal, 14 (3), pp. 105-115.
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This study reviews the findings of a series of interviews with senior managers in UK/European corporate organisations presently deploying e-learning. These managers support the view that e-learning can have a role in strategy-led training in the organisation, although they are aware that restrictions in learning assessment limit their attempts to demonstrate this contribution. The managers are enthusiastic about the operational features of e-learning, citing cost-effectiveness as well as the access and flexibility of learning. They are also able to describe a wide range of workplace barriers to e-learning that are mostly based in cultural resistance and learner motivation, although they have improved the adoption of e-learning through branding and promotion. The managers report both general and specific technological and attitudinal obstacles to e-learning, which again confirms the relative novelty of this training approach.
|Uncontrolled Keywords:||Training, computer assisted instruction, CAI, strategic management, organizational learning|
|Subjects:||Social Sciences > Education|
Technology > Business, Management and Marketing
Generalities > Computer Science and Informatics
|Group:||Business School > Centre for Research in Management|
|Deposited By:||INVALID USER|
|Deposited On:||06 Dec 2007|
|Last Modified:||07 Mar 2013 14:38|
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