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Elliott, R., Eccles, S. and Hodgson, M., 1992. Gender repositioning in advertising: a semiotic analysis. In: European Marketing Academy Conference, 1992, Aarhus, Denmark. (Unpublished)
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| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | Technology > Business, Management and Marketing |
| Group: | Media School |
| ID Code: | 3767 |
| Deposited By: | Ms MJ Bowden |
| Deposited On: | 09 Jun 2007 |
| Last Modified: | 07 Mar 2013 14:41 |
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| BU Staff Only - | |
| Help Guide - | Editing Your Items in BURO |