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Number of items: 9.
Moloney, K. and Colmer, R., 2001. Does political PR enhance or trivialise democracy? The UK general election 2001 as contest between presentation and substance. Journal of Marketing Management, 17 (9-10), pp. 957-968.
Dermody, J. and Scullion, R., 2001. An Exploration of the Advertising Ambitions and Strategies of the 2001 British General Election. Journal of Marketing Management, 17 (9-10), pp. 969-987.
Watson, T. and Osborne-Brown, S., 2001. Communities and Mutual Gains. In: Jolly, A., ed. Managing Corporate Reputations. London: Kogan Page, pp. 54-59.
Street, S., 2001. Digitising UK Commercial Radio. BUFVC Viewfinder Journal.
Street, S., 2001. The Hidden History of British Radio. In: Linehan, A., ed. Aural History: Essays on Recorded Sound. London: British Library.
Watson, T., 2001. Integrating planning and evaluation: evaluating public relations practice and public relations programmes. In: Heath, R. L., ed. Handbook of Public Relations. Thousand Oaks, Calif.: Sage, pp. 259-268.
Watson, T., Osborne-Brown, S. and Longhurst, M., 2001. Issues Negotiation: Creating competitive advantage through stakeholder investment. In: 6th International Conference on Corporate and Marketing Communications, 23-24 April 2001, Queen’s University, Belfast. (Unpublished)
Scullion, R., 2001. A Political Communication Case Study. In: Fill, C., ed. Marketing Communications: Contexts, Strategies and Applications. 3rd ed. Financial Times/ Prentice Hall.
Chignell, H., Holland, M. and McCain, J., 2001. The use of online databases in a university broadcasting archive. Case studies of the construction of databases for BBC Radio 4's Analysis and ITV's This Week. In: Digital evidence : selected papers from DRH2000, Digital Resources for the Humanities Conference, September, 2000, University of Sheffield, pp. 65-78.