Article

Fyall, A., Edwards, C., Oakley, B. and Weiss, A., 1998. Boating Holidays: Opportunities in Britain. Insights English Tourist Board, May.

Fyall, A. and Garrod, B., 1998. Heritage Tourism, Pricing and the Environment. Insights English Tourist Board, May.

Garrod, B. and Fyall, A., 1998. Beyond the Rhetoric of Sustainable Tourism? Tourism Management, 19 (3), pp. 199-212.

Fyall, A. and Garrod, B., 1998. Heritage Tourism: At What Price. Managing Leisure, 3 (4), pp. 213-228.

Appiah-Adu, K., Fyall, A. and Singh, S., 1998. Marketing Culture and Customer Retention in the Financial Services Industry. Enhancing Knowledge Development in Marketing, 9, pp. 264-271.

Dunster, T.M., Paris, R.B. and Cang, S., 1998. On the High-Order Coefficients in the Uniform Asymptotic Expansion for the Incomplete Gamma Function. Methods and Applications of Analysis, 5 (3), pp. 223-247.

Alford, P., 1998. Positioning the Destination Product-Can Regional Tourist Boards Learn from Private Sector Practice? Journal of Travel & Tourism Marketing, 7 (2), pp. 53-68.

Book Section

Beer, S., 1998. Cultural Tokenism? An investigation into the nature of food quality assurance schemes with specific reference to the meat production sector. In: Edwards, J. and Lee-Ross, D., eds. Culinary arts and sciences: global and national perspectives. Poole, England: Worshipful Company of Cooks Centre for Culinary Research at Bournemouth University.

Appiah-Adu, K., Fyall, A. and Singh, S., 1998. Marketing Effectiveness and Customer Retention in the Airline Industry. In: Andersson , P., ed. Marketing Strategy and Organization. Elanders Gotab, pp. 343-356.

Fyall, A. and Garrod, B., 1998. Sustainability and Rural Heritage: A Question of Price? In: Hall, D. and O'Hanlon, L., eds. Rural tourism management : sustainable options. International conference proceedings. Auchincruive, Scotland: The Scottish Agricultural College.

Conference or Workshop Item

Appiah-Adu, K., Fyall, A. and Singh, S., 1998. Marketing culture and customer retention in the financial services industry. In: American Marketing Association Summer Educators’ Conference, August 1998, Boston, MA, USA.

Appiah-Adu, K., Fyall, A. and Singh, S., 1998. Marketing effectiveness and customer retention in the airline industry. In: European Marketing Academy Conference (EMAC), May 1998, Stockholm, Sweden.

Fyall, A. and Garrod, B., 1998. Heritage tourism, pricing and the environment: a delphic study. In: Heritage Tourism, Pricing and The Environment, April 1998, University of the West of England in association with Napier University, Bristol.

Osman, H., Hemmington, N. and Bowie, D., 1998. The role of market segmentation in relationship marketing in international hotel groups. In: EuroCHRIE/IAHMS Conferenc : Competitiveness in the International Hospitality Industry., 1998, Lausanne, Switzerland.

Book

Edwards, J., 1998. Culinary arts and sciences II: global and national perspectives. Southampton, England: Computational Mechanics Publications.

Thesis

Nuryanti, W., 1998. Scale and locational effects on tourism multipliers: tourism and regional development in Indonesia. PhD Thesis (PhD). Bournemouth University.

Creed, P. G., 1998. A Study of the Sensory Characteristics of Food produced by the Sous Vide system: the measure of pleasure. PhD Thesis (PhD). Bournemouth University.