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Towards a theory of shopping: a preliminary conceptual framework.

Woodruffe-Burton, H., Eccles, S. and Elliott, R., 2002. Towards a theory of shopping: a preliminary conceptual framework. Journal of Consumer Behaviour, 1 (3), 256-266.

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DOI: 10.1002/cb.71


One criticism (Arnould, 2000) of Miller's 1998 book, A Theory of Shopping and the jointly authored Shopping, Place and Identity (Miller et al., 1998) is that the authors fail to incorporate or even acknowledge the body of literature which exists within marketing and consumer research. Thus, as Arnould states, `the authors rediscover some of the findings of theoretical marketing literature about shopping venues, shopping and customer- store and service relationships' (Arnould, 2000, p. 106). This paper attempts to redress the balance by proposing a conceptual framework for shopping which incorporates relevant marketing and consumer research literature and which also draws on the wider literature in the social sciences to set the context for progress towards a theory of shopping.

Item Type:Article
Additional Information:This article originally appeared in The Journal of Consumer Behaviour. John Wiley and Sons 2002. All Rights Reserved
Uncontrolled Keywords:Shopping behaviour, shopping environment,shopping theory
Group:Faculty of Media & Communication
ID Code:1046
Deposited On:06 Dec 2007
Last Modified:14 Mar 2022 13:06


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