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Chartered Institute of Marketing Analysis and decision: Malaysian Airlines.

Kilburn, D., 2001. Chartered Institute of Marketing Analysis and decision: Malaysian Airlines. Documentation. Chartered Institute of Marketing. (Unpublished)

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Abstract

A Chartered Institute of Marketing case study presented to professional marketing managers for the Analysis and Decision examination

Item Type:Monograph (Documentation)
Additional Information:The Professional Postgraduate Marketing Diploma is the highest qualification available to practising Marketing Managers worldwide. Analysis and Decision, 9 June 2001, Bournemouth University, England.
Group:Bournemouth University Business School
ID Code:11344
Deposited By: Associate Professor David Kilburn
Deposited On:12 Oct 2009 18:57
Last Modified:14 Mar 2022 13:25

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