Chapleo, C., Leijerholt, U. and O'Sullivan, H., 2022. A complex identity and brand structure: insights from the Swedish public sector. In: International Congress on Public and Nonprofit Marketing, 7-8 July 2022, Braga, Portrugal.
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Official URL: http://www.iapnm2022.eeg.uminho.pt/
Item Type: | Conference or Workshop Item (Paper) |
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Group: | Bournemouth University Business School |
ID Code: | 37902 |
Deposited By: | Symplectic RT2 |
Deposited On: | 21 Dec 2022 15:42 |
Last Modified: | 03 Jan 2023 14:46 |
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