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First Contact Emotional Responses to Products.

Reynolds, T., 2010. First Contact Emotional Responses to Products. In: BU Design Engineering and Computing (DEC) Research Event, Apr 2010, Bournemouth University, UK. (Unpublished)

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Abstract

People have emotional relationships with products that can vary from person to person and change over time. A persons’ emotional relationship with a product at the moment of first-contact is when a product is seen for the first time and when a significant emotional response can be evoked in a potential consumer or user.

Item Type:Conference or Workshop Item (Poster)
Group:Faculty of Science & Technology
ID Code:38495
Deposited By: Symplectic RT2
Deposited On:21 Dec 2023 14:40
Last Modified:21 Dec 2023 14:49

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