Skip to main content

Factors Affecting Internet Banking Adoption: An Application of Adaptive LASSO.

Jenkins, H., Hesami, S. and Yesiltepe, F., 2022. Factors Affecting Internet Banking Adoption: An Application of Adaptive LASSO. Computers, Materials and Continua, 72 (3), 6167-6184.

Full text available as:

TSP_CMC_27293.pdf - Published Version
Available under License Creative Commons Attribution.


DOI: 10.32604/cmc.2022.027293


This research investigates a broad range of possible factors affecting the adoption of new technology in the banking industry using adaptive LASSO and a standard logit model. The research integrated the adoption of the innovation framework and the technology acceptance theory to develop a conceptual framework for the analysis. Primary data was collected from 400 bank customers in North Cyprus. Risk perception and other customerspecific factors such as perceived risk index and negative attitude toward new technologies index were formulated for the proposed conceptual model. The findings indicated that individuals with a negative attitude toward new technology are least likely to adopt internet banking. In addition, the logit model suggested that age, education level, and general (innate) innovativeness significantly impact the adoption of internet banking. However, gender, income, occupation, perceived risk, familiarity with the internet, and social inclusion have no significant impact on internet banking adoption in North Cyprus.

Item Type:Article
Uncontrolled Keywords:E-banking; business technology; internet banking adoption; adaptive LASSO method
Group:Bournemouth University Business School
ID Code:39260
Deposited By: Symplectic RT2
Deposited On:13 Dec 2023 11:42
Last Modified:13 Dec 2023 11:42


Downloads per month over past year

More statistics for this item...
Repository Staff Only -