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Digital Political Marketing: Informing, Mobilising and Interacting During the 2023 Zimbabwean Election.

Lilleker, D. and Nyambiya, D., 2025. Digital Political Marketing: Informing, Mobilising and Interacting During the 2023 Zimbabwean Election. In: Baines, P., Harris, P., Hejlova, D. and Panagopoulos, C., eds. The Sage Handbook of Political Marketing. London, UK: SAGE Publications, Inc., 470-481.

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Item Type:Book Section
ISBN:9781529609707
Number of Pages:704
Group:Faculty of Media, Science and Technology
ID Code:42068
Deposited By: Symplectic RT2
Deposited On:28 Aug 2026 14:50
Last Modified:28 Aug 2026 14:50

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