Leveraging or Exploiting Cultural Difference?

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Casey, V., 2009. Leveraging or Exploiting Cultural Difference? In: 4th IEEE Conference on Global Software Engineering (ICGSE) 2009, 13-16 July 2009, Limerick, Ireland, pp. 8-17.

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Abstract

Due to the expanding trend to globalise software development organisations need to understand and address issues which previously did not arise. Cultural distance has been identified as one of these key issues. This paper presents the results from a three year study which identified the implications of misunderstanding and not addressing cultural differences. This work was undertaken within a multinational organisation which offshored part of their software development process from Ireland to Malaysia. Of particular relevance was where cultural difference was initially perceived as something which could be leveraged. The opposite proved to be the case and resulted in key Malaysian personnel being forced to leave the organisation. This was due to their cultural aversion to decline requests to undertake additional work. This resulted in serious implications for the success of the projects concerned. Ultimately the requirement for cultural training was recognized by the management and staff at both locations.

Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:Global Software Development, GSD, Culture, Distance, Communication, Coordination, Project Managment
Subjects:Generalities > Computer Science and Informatics
Group:School of Design, Engineering & Computing > Software Systems Research Centre
ID Code:10259
Deposited By:Dr Valentine Casey LEFT
Deposited On:23 Jul 2009 16:16
Last Modified:07 Mar 2013 15:10

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