Fragrance: Strategic Marketing in Practice Case Study.

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Kilburn, D., 2007. Fragrance: Strategic Marketing in Practice Case Study. Documentation. Cambridge Marketing Colleges. (Unpublished)

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Abstract

Professional case study on the fragrance industry

Item Type:Monograph (Documentation)
Additional Information:The Professional Postgraduate Diploma in Marketing is the highest qualification in marketing for practising professionals in the UK and internationally. SMIP, 8 December 2007, Guildford, England.
Subjects:Technology > Business, Management and Marketing
Group:School of Tourism > Centre for Event and Sport Research
ID Code:11328
Deposited By:Associate Professor David Kilburn
Deposited On:12 Oct 2009 20:02
Last Modified:07 Mar 2013 15:14

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