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Chartered Institute of Marketing. Strategic Marketing in Practice Case Study: Alzeimer's Society– Tutor’s Notes.

Kilburn, D., 2009. Chartered Institute of Marketing. Strategic Marketing in Practice Case Study: Alzeimer's Society– Tutor’s Notes. Documentation. Chartered Institute of Marketing. (Unpublished)

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Abstract

Full set of notes exploring the quantitative and qualitative aspects of this case.

Item Type:Monograph (Documentation)
Group:Bournemouth University Business School
ID Code:12265
Deposited By: Associate Professor David Kilburn
Deposited On:18 Nov 2009 19:08
Last Modified:14 Mar 2022 13:27

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