Kilburn, D., 2009. Chartered Institute of Marketing. Strategic Marketing in Practice Case Study: Alzeimer's Society– Tutor’s Notes. Documentation. Chartered Institute of Marketing. (Unpublished)
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Abstract
Full set of notes exploring the quantitative and qualitative aspects of this case.
Item Type: | Monograph (Documentation) |
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Group: | Faculty of Management |
ID Code: | 12265 |
Deposited By: | Associate Professor David Kilburn |
Deposited On: | 18 Nov 2009 19:08 |
Last Modified: | 02 Aug 2016 11:49 |
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