Cultural audit - managing marketing performance.

Kilburn, D., 2009. Cultural audit - managing marketing performance. Project Report. Poole, England: Bournemouth University. (Unpublished)

Full text available as:

[img]
Preview
PDF (Word to PDF conversion (via antiword) conversion from application/msword to application/pdf)
84kB

Abstract

A report looking at a cultural audit of a well known international project management company

Item Type:Monograph (Project Report)
Subjects:Technology > Business, Management and Marketing
Group:School of Tourism > Centre for Event and Sport Research
ID Code:13329
Deposited By:Associate Professor David Kilburn
Deposited On:21 Mar 2010 19:07
Last Modified:07 Mar 2013 15:22

Document Downloads

More statistics for this item...
Repository Staff Only -
BU Staff Only -
Help Guide - Editing Your Items in BURO