Kilburn, D., 2005. Profitable marketing: marketing for non marketing managers. Ceuta Healthcare. Documentation. Poole, England: Bournemouth University. (Unpublished)
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Abstract
This workshop was conducted with 20 Managers from Ceuta Healthcare to raise their awareness of the power of marketing and give them a set of marketing tools to improve the success rate of their business development activities
| Item Type: | Monograph (Documentation) |
|---|---|
| Additional Information: | Bournemouth University 18 May, 2005 |
| Subjects: | Technology > Business, Management and Marketing |
| Group: | School of Tourism > Centre for Event and Sport Research |
| ID Code: | 13370 |
| Deposited By: | Associate Professor David Kilburn |
| Deposited On: | 23 Mar 2010 20:06 |
| Last Modified: | 07 Mar 2013 15:23 |
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