Profitable marketing: marketing for non marketing managers. Ceuta Healthcare.

Kilburn, D., 2005. Profitable marketing: marketing for non marketing managers. Ceuta Healthcare. Documentation. Poole, England: Bournemouth University. (Unpublished)

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Abstract

This workshop was conducted with 20 Managers from Ceuta Healthcare to raise their awareness of the power of marketing and give them a set of marketing tools to improve the success rate of their business development activities

Item Type:Monograph (Documentation)
Additional Information:Bournemouth University 18 May, 2005
Subjects:Technology > Business, Management and Marketing
Group:School of Tourism > Centre for Event and Sport Research
ID Code:13370
Deposited By:Associate Professor David Kilburn
Deposited On:23 Mar 2010 20:06
Last Modified:07 Mar 2013 15:23

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