Chartered Institute of Marketing: Strategic Marketing in Practice Case Study. Signifo Expenses.

Kilburn, D., 2005. Chartered Institute of Marketing: Strategic Marketing in Practice Case Study. Signifo Expenses. Documentation. Poole, England: Bournemouth University. (Unpublished)

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Abstract

An analysis of a Case Study presented at a workshop for practising marketing managers

Item Type:Monograph (Documentation)
Subjects:Technology > Business, Management and Marketing
Group:School of Tourism > Centre for Event and Sport Research
ID Code:13647
Deposited By:Associate Professor David Kilburn
Deposited On:15 Apr 2010 20:30
Last Modified:07 Mar 2013 15:24

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