The importance of goal setting.

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Watson, T., 2011. The importance of goal setting. In: 3rd European Summit on Measurement, 8--11 June 2011, Lisbon, Portugal.

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Official URL: http://amecorg.com/2011/10/the-importance-of-goal-...

Abstract

Filmed presentation of Prof Tom Watson addressing the European Summit on Measurement 2011 on goal and objective setting in the context of public relations measurement.

Item Type:Conference or Workshop Item (Speech)
Uncontrolled Keywords:Evaluation ; Goal-setting ; Measurement ; Public Relations ; Objective-setting
Subjects:UNSPECIFIED
Group:Media School > Institute for Media and Communication Research
ID Code:20480
Deposited By:Unnamed user with email symplectic@symplectic
Deposited On:23 Oct 2012 11:54
Last Modified:23 Oct 2012 11:54

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