Brand Management and Relationship Marketing in online environments.

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Lilleker, D. and Jackson, N., 2013. Brand Management and Relationship Marketing in online environments. In: International Political Marketing Conference, 17--20 September 2013, Stockholm.

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:political marketing ; relationship marketing ; election campaigning ; US politics
Group:Faculty of Media & Communication
ID Code:21097
Deposited By: Unnamed user with email symplectic@symplectic
Deposited On:19 Mar 2014 08:49
Last Modified:24 May 2016 09:22

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