Tools
ToolsRihova, I., Buhalis, D., Moital, M. and Gouthro, M.-B., 2015. Conceptualising customer-to-customer value co-creation in tourism. International Journal of Tourism Research, 17 (7), 356-363.
Full text available as:
|
PDF
IJTR resubmission final.pdf - Accepted Version 409kB | |
|
Copyright to original material in this document is with the original owner(s). Access to this content through BURO is granted on condition that you use it only for research, scholarly or other non-commercial purposes. If you wish to use it for any other purposes, you must contact BU via BURO@bournemouth.ac.uk. Any third party copyright material in this document remains the property of its respective owner(s). BU grants no licence for further use of that third party material. |
DOI: 10.1002/jtr.1993
Abstract
The notion that tourists actively co-create value with organisations is increasingly acknowledged in tourism marketing. Yet, not much is known about the processes in play when customers co-create value with each other. This conceptual paper offers a theoretical basis for the study of customer-to-customer [C2C] co-creation in tourism contexts, while debating the epistemological assumptions of value-related research in tourism. Proposed conceptual framework posits that value is socially constructed and embedded in tourists’ social practices.
| Item Type: | Article |
|---|---|
| ISSN: | 1099-2340 |
| Additional Information: | Article first published online: 29 JAN 2014 |
| Uncontrolled Keywords: | customer-to-customer ; co-creation ; tourism experience |
| Group: | Bournemouth University Business School |
| ID Code: | 21219 |
| Deposited By: | Symplectic RT2 |
| Deposited On: | 12 May 2014 15:59 |
| Last Modified: | 14 Mar 2022 13:48 |
Downloads
Downloads per month over past year
| Repository Staff Only - |