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“Value” and “Impact” in Communication: The current debate.

Watson, T., 2014. “Value” and “Impact” in Communication: The current debate. In: School of the Arts and Media (SAM) Seminar, 8 April 2014, University of New South Wales, Sydney, Australia.

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Tom Watson - Value in PR.pdf - Accepted Version


Item Type:Conference or Workshop Item (Speech)
Uncontrolled Keywords:Communication ; Impact ; Value ; Communication Controlling ; Evaluation ; Measurement ; PR history
Group:Faculty of Media & Communication
ID Code:21247
Deposited By: Symplectic RT2
Deposited On:20 May 2014 13:19
Last Modified:14 Mar 2022 13:48


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