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ToolsWatson, T., 2014. Series Editor's Preface to National Perspectives on the Development of Public Relations: Other Voices series. In: Watson, T., ed. Asian Perspectives on the Development of Public Relations: Other Voices. Basingstoke & New York: Palgrave Macmillan.
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Official URL: http://www.palgrave.com/page/detail/asian-perspect...
DOI: 10.1057/9781137398154.0002
Abstract
The Preface sets out the purpose of the series which is to: 1. Introduce national perspectives on the formation of public relations practices and structures in countries outside Western Europe and North America; 2. Challenge existing US-centric modelling of public relations; 3. Aid the formation of new knowledge and theory on the formation of public relations practices and structures by offering accessible publications of high quality.
| Item Type: | Book Section |
|---|---|
| ISBN: | 9781137398130 |
| Series Name: | National Perspectives on the Development of Public Relations: Other Voices |
| Uncontrolled Keywords: | history of public relations ; public relations ; US perspectives ; other ; western hegemonic public relations |
| Group: | Faculty of Media & Communication |
| ID Code: | 21822 |
| Deposited By: | Symplectic RT2 |
| Deposited On: | 10 Apr 2015 10:16 |
| Last Modified: | 14 Mar 2022 13:50 |
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