Introduction to Eastern European Perspectives on the Development of Public Relations: Other Voices.

Watson, T., 2014. Introduction to Eastern European Perspectives on the Development of Public Relations: Other Voices. In: Watson, T., ed. Eastern European Perspectives on the Development of Public Relations: Other Voices. Basingstoke : Palgrave Macmillan, 1 -4 .

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Official URL: http://www.palgrave.com/page/detail/eastern-europe...

DOI: 10.1057/9781137404268.0004

Abstract

The commonality of political, social and economic systems in the nations of Eastern Europe until 1989 implies that there were shared or very similar experiences in the national development of public relations (PR). The breakdown of the Soviet bloc was followed in many nations by introduction of Western-style or modern PR practices. However, this book demonstrates different phenomena and interpretations as to when PR commenced or became identified as a defined practice. Some nations identify the arrival of PR as 1989 to 1991, whereas others tell of PR and PR-like practices for centuries and decades before, including the post-World War II era of communist or socialist management.

Item Type:Book Section
ISBN:9781137404244
Series Name:National Perspectives on the Development of Public Relations: Other Voices
Volume:2
Number:1
Number of Pages:4
Series Name:National Perspectives on the Development of Public Relations: Other Voices
Uncontrolled Keywords:Eastern Europe ; Historiography ; History of Public Relations ; economic propaganda ; periodization ; transitional public relations ; proto-PR ; democratization ; propaganda
Subjects:UNSPECIFIED
Group:Media School
ID Code:21823
Deposited By: Unnamed user with email symplectic@symplectic
Deposited On:10 Apr 2015 10:40
Last Modified:10 Apr 2015 10:40

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