Eye-tracking the own-gender bias in face recognition: Other-gender faces are viewed differently to own-gender faces.

Man, T.W. and Hills, P.J., 2016. Eye-tracking the own-gender bias in face recognition: Other-gender faces are viewed differently to own-gender faces. Visual Cognition, 24 (9-10), 447 - 458.

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DOI: 10.1080/13506285.2017.1301614

Abstract

Research on the own-gender bias in face recognition has indicated an asymmetrical effect: an effect found only in women. We investigated the own-gender bias, using an eye-tracker to examine whether the own-gender bias is associated with differential processing strategies. We found an own-gender bias in our female participants. Our eye-tracking analysis indicated different scanning behaviours when processing own- and other-gender faces, with longer and more fixations to the eyes when viewing own-gender faces. Our results favour the socio-cognitive model, whilst acknowledging the role of perceptual expertise in the own-gender bias.

Item Type:Article
ISSN:1350-6285
Uncontrolled Keywords:face recognition; own-gender bias; eye-tracking; own-group biases; gender effects
Group:Faculty of Science & Technology
ID Code:28614
Deposited By: Unnamed user with email symplectic@symplectic
Deposited On:10 Apr 2017 09:37
Last Modified:19 Jul 2017 10:46

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