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Suppressing higher aims? Buried institutional logics resurface in public service broadcasting in Zimbabwe, 1970-2008.

Muridzo, S., Nordberg, D. and Jukes, S., 2017. Suppressing higher aims? Buried institutional logics resurface in public service broadcasting in Zimbabwe, 1970-2008. In: British Academy of Management, 5-7 September 2017, Warwick, England.

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Abstract

Zimbabwe Broadcasting Corporation operates in a complex institutional environment, with contestation over logics – some idealised, others cynical – about what it means to be a public service broadcaster. This paper draws upon the institutional logics perspective to analyse secondary data source for signs about how institutional logics might help to explain the curious, periodic resurfacing of ideals of independence, drawn in part from the legacy of its roots in the logics of public service broadcasting developed in the BBC and not always enacted the ideals would have it.

Item Type:Conference or Workshop Item (Paper)
Group:Bournemouth University Business School
ID Code:29138
Deposited By: Symplectic RT2
Deposited On:08 May 2017 13:46
Last Modified:14 Mar 2022 14:04

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