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ToolsMiles, C., 2017. Control and the Rhetoric of Interactivity in Contemporary Advertising Theory and Practice. In: Hamilton, J., Bodle, R. and Korin, E., eds. Explorations in Critical Studies of Advertising. London: Routledge, 110-123.
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| Item Type: | Book Section |
|---|---|
| ISBN: | 978-1138649521, 978-1-315-62576-8 |
| Series Name: | Routledge Research in Cultural and Media Studies |
| Issue: | 8 |
| Number of Pages: | 284 |
| Additional Information: | First published 10 November 2016 |
| Group: | Faculty of Media & Communication |
| ID Code: | 29385 |
| Deposited By: | Symplectic RT2 |
| Deposited On: | 26 Jun 2017 08:52 |
| Last Modified: | 14 Mar 2022 14:05 |
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