Miles, C., 2017. Control and the Rhetoric of Interactivity in Contemporary Advertising Theory and Practice. In: Hamilton, J., Bodle, R. and Korin, E., eds. Explorations in Critical Studies of Advertising. London: Routledge, pp. 110-123.
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FINAL accepted edit Miles 2016.pdf - Accepted Version Available under License Creative Commons Attribution Non-commercial No Derivatives. 186kB |
Item Type: | Book Section |
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Series Name: | Routledge Research in Cultural and Media Studies |
Issue: | 8 |
Number of Pages: | 284 |
Additional Information: | First published 10 November 2016 |
Group: | Faculty of Media & Communication |
ID Code: | 29385 |
Deposited By: | Unnamed user with email symplectic@symplectic |
Deposited On: | 26 Jun 2017 08:52 |
Last Modified: | 13 Nov 2018 16:37 |
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