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Strategic Transformations in the Media.

Oliver, J. J., 2018. Strategic Transformations in the Media. Journal of Media Business Studies, 15 (4), 278-299.

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JOMBS2018_Oliver__Strategic Transformations in the Media.pdf - Accepted Version
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DOI: 10.1080/16522354.2018.1546088


Digital technologies have transformed the way many media organisations have conducted their business over the past two decades. This transformational context raises a number of important questions for media management researchers. Firstly, how have media firms adapted their strategies, resources and capabilities in response to the challenges presented by an increasingly digital environment? Secondly, how have these adaptive practices affected their corporate financial performance? This paper advances our theoretical understanding of media firm transformation by using a multi-disciplinary approach that draws on knowledge from corporate strategy, dynamic capabilities and firm performance. This integrated approach provides a more holistic view of strategic business transformation by understanding the strategic arguments that compel firm’s to reconfigure their resources and capabilities in a dynamic business environment.

Item Type:Article
Uncontrolled Keywords:Strategic Transformation; Corporate Strategy; Dynamic Capabilities; Corporate Financial Performance; Digitalisation; New Media
Group:Faculty of Media & Communication
ID Code:31488
Deposited By: Symplectic RT2
Deposited On:23 Nov 2018 12:33
Last Modified:14 Mar 2022 14:13


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