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ToolsMiles, C. and Nilsson, T., 2018. Marketing (as) rhetoric: an introduction. Journal of Marketing Management, 34 (15-16), 1259 - 1271.
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PDF (This is an Accepted Manuscript of an article published by Taylor & Francis in Journal of Marketing Management on 20 December 2018, available online: https://www.tandfonline.com/doi/full/10.1080/0267257X.2018.1544805)
JMM_editorial version 2.pdf - Accepted Version Available under License Creative Commons Attribution Non-commercial No Derivatives. 199kB | |
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DOI: 10.1080/0267257X.2018.1544805
| Item Type: | Article |
|---|---|
| ISSN: | 0267-257X |
| Group: | Faculty of Media & Communication |
| ID Code: | 31620 |
| Deposited By: | Symplectic RT2 |
| Deposited On: | 09 Jan 2019 13:43 |
| Last Modified: | 14 Mar 2022 14:14 |
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