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Exploring the viability of a new ‘pay-as-you-use’ energy management model in budget hotels.

Filimonau, V. and Magklaropoulou, A., 2020. Exploring the viability of a new ‘pay-as-you-use’ energy management model in budget hotels. International Journal of Hospitality Management, 89 (August), 102538.

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DOI: 10.1016/j.ijhm.2020.102538

Abstract

Hotels consume significant amounts of energy, especially in guest rooms. Financial incentives can be given to hotel guests for conserving energy during their stay while financial penalties can be applied for excessive energy use. This can be achieved by deploying the smart energy meters (SEMs) in guest rooms that enable accurate energy monitoring and billing. This study explored the viability of a new business model for energy management in hotels underpinned by SEMs. Semi-structured interviews with managers of UK budget hotels revealed the determinants of industrial adoption of this new model. Despite positive appeal, the chances for the model's immediate commercialisation were found slim due to its novelty and the market disruption potential held. To enhance the business viability of the proposed model, close integration of energy conservation targets into the corporate agenda of budget hotels is necessary coupled with dedicated policy support.

Item Type:Article
ISSN:0278-4319
Uncontrolled Keywords:Budget hotel; Energy efficiency; Smart metering technology; Financial (dis)incentive; Behavioral change
Group:Bournemouth University Business School
ID Code:34076
Deposited By: Unnamed user with email symplectic@symplectic
Deposited On:02 Jun 2020 13:26
Last Modified:02 Jun 2020 13:26

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