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What is digital possession and how to study it: a conversation with Russell Belk, Rebecca Mardon, Giana M. Eckhardt, Varala Maraj, Will Odom, Massimo Airoldi, Alessandro Caliandro, Mike Molesworth and Alessandro Gandini.

Denegri-Knott, J., Jenkins, R. and Lindley, S., 2020. What is digital possession and how to study it: a conversation with Russell Belk, Rebecca Mardon, Giana M. Eckhardt, Varala Maraj, Will Odom, Massimo Airoldi, Alessandro Caliandro, Mike Molesworth and Alessandro Gandini. Journal of Marketing Management. (In Press)

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DOI: 10.1080/0267257X.2020.1761864

Abstract

The platformisation of digital consumption, means that increasingly many of the things that we call ours- our messages, photos, music, 10 achievements- are entangled in complex socio-technical arrangements which require ongoing market mediation. In this context, refining our understanding of what digital possessions are and how to study them is vital. This requires refocusing research away from existing comparative analyses between digital and material posses- 15 sions. To do so, we organised an interdisciplinary roundtable discussion with critical marketers and digital media scholars, consumer researchers, digital sociologists and researchers in Human Computer Interaction (HCI) at the 11th Interpretive Consumer Research Conference held in Lyon in May 2019. The result of that 20 discussion is this curation of comments which deal with theoretical, methodological and critical issues and a bold agenda for future research.

Item Type:Article
ISSN:0267-257X
Uncontrolled Keywords:Digital possession; platforms; digital affordances; digital consumption; digital methods; algorithmic culture
Group:Faculty of Media & Communication
ID Code:34097
Deposited By: Unnamed user with email symplectic@symplectic
Deposited On:03 Jun 2020 14:54
Last Modified:03 Jun 2020 14:54

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