Liang, Y. and Ghosh, S., 2021. Managing online customer experience of pre and post- impulse purchase during Covid 19 pandemic. In: Academy of Marketing Conference 2021, 5-7 July 2021, online.
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Abstract
Poster
Item Type: | Conference or Workshop Item (Poster) |
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Group: | Bournemouth University Business School |
ID Code: | 35814 |
Deposited By: | Symplectic RT2 |
Deposited On: | 21 Jul 2021 15:33 |
Last Modified: | 14 Mar 2022 14:28 |
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