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Blending work and leisure: A future digital worker hybrid lifestyle perspective.

Rainoldi, M., Ladkin, A. and Buhalis, D., 2024. Blending work and leisure: A future digital worker hybrid lifestyle perspective. Annals of Leisure Research, 27 (2), 215-235.

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Rainoldi Ladkin & Buhalis - pre proof version.pdf - Accepted Version
Available under License Creative Commons Attribution Non-commercial.


DOI: 10.1080/11745398.2022.2070513


Work performed by digital means is one of many societal transformations caused by the prevalence and continuous adoption of digital technologies. Free of the constraints of location and time, digital work has the potential to disrupt the mental and physical separation of work from leisure. Using an exploratory qualitative approach based on narrative futuring, work and leisure orientations of future digital workers are imagined in relation to digital technologies. Insights were obtained from twenty-five digital workers who were asked to imagine their digital worker selves in 2030. Borrowing from aspects of the Serious Leisure Perspective supported by the Mobility and Connectivity paradigms, future types of digital workers are proposed. Findings indicate a trend towards increased dissolution of the distinction between work and leisure. Implications for the organizations managing this type of worker are discussed, along with reflections on the changing nature and meaning of work and leisure.

Item Type:Article
Uncontrolled Keywords:Digital work; work; leisure; work-leisure relationship; serious leisure perspective; narrative futuring; letters from the future; lifestyle; worker types
Group:Bournemouth University Business School
ID Code:36833
Deposited By: Symplectic RT2
Deposited On:08 Apr 2022 14:27
Last Modified:20 May 2024 10:48


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