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Conspicuous or inconspicuous purchase for luxury products: An exploratory study on Chinese luxury consumers typology in digital age.

Liang, Y., 2023. Conspicuous or inconspicuous purchase for luxury products: An exploratory study on Chinese luxury consumers typology in digital age. In: 29th International Conference on Recent Advances in Retailing and Consumer Science, 24-27 July 2023, Lyon, France. (Unpublished)

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Item Type:Conference or Workshop Item (Paper)
Group:Bournemouth University Business School
ID Code:38463
Deposited By: Symplectic RT2
Deposited On:17 May 2023 10:56
Last Modified:24 May 2024 07:42

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