Chatiratchart, W., 2007. Attitudes towards political leaders amongst young Thai people (Generation Y) and their influence on electoral choices. Discussion Paper. Unpublished. (Unpublished)
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Abstract
This study endeavours to understand the influence of a politician’s public image on the electoral choices of young Thai people. This interdisciplinary study focuses on Generation Y; young people currently aged 16 to 20, in Bangkok. It uses empirical investigation through surveys and focus groups to examine the opinions, perceptions and political behaviours of a representative sample of young people. The investigation places a special emphasis on their perception of the Prime Minister and potential Prime Ministers.
Item Type: | Monograph (Discussion Paper) |
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Uncontrolled Keywords: | Politics, prime minister, electoral, Thailand |
Group: | Faculty of Media & Communication |
ID Code: | 4808 |
Deposited By: | INVALID USER |
Deposited On: | 13 Dec 2007 |
Last Modified: | 14 Mar 2022 13:12 |
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