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Guerrilla Hospitality: Urban Decay, Entrepreneurship and the ‘Ruin’ Bars of Budapest.

Lugosi, P. and Lugosi, K., 2008. Guerrilla Hospitality: Urban Decay, Entrepreneurship and the ‘Ruin’ Bars of Budapest. The Hospitality Review, April, 36-44.

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Abstract

This article examines the development and evolution of rom bars and focuses on three themes: 1 the relationship between urban regeneration and rom venues 2 the entrepreneurial forces that have perpetuated the rom phenomenon 3 the role of art and culture in these venues. It is argued that the key characteristics of the rom phenomenon are best captured by the notion of ‘guerrilla hospitality’, which is discussed in the final part of the article.

Item Type:Article
Group:Bournemouth University Business School
ID Code:9362
Deposited By:INVALID USER
Deposited On:27 Jan 2009 21:09
Last Modified:14 Mar 2022 13:21

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